Performance Marketing

At Digital 38, we specialise in data-driven performance marketing, ensuring every advertising pound spent translates into measurable business growth. Our approach is rooted in precision, analytics, and strategic execution to maximise ROI, lead generation, and conversions.
performance marketing team

Why Performance Marketing Outperforms Traditional Marketing

Measurable ROI: Every ad spend is tracked, ensuring budget efficiency.
Targeted Advertising: Reaches specific audiences based on behaviour and intent.
Cost-Efficiency: Pay only for actions (clicks, leads, sales), not just exposure.
Agility: Can quickly adjust campaigns based on performance data.
Higher Conversion Potential: Uses advanced strategies like retargeting and AI-driven bidding to maximise conversions.

Role of First-Party Data Strategies in Performance Marketing

Delivers personalised messaging based on past behaviour.

Provides high-quality first-party data for accurate targeting.

Enables audience segmentation based on real interactions.

Helps platforms like Meta and Google Ads create highly relevant audience models.

Ensures GDPR & CCPA compliance by reducing reliance on third-party cookies.

What We Do

Results-Driven Execution

We deliver measurable results for your acquisition, sign-ups, purchases, transactions, and engagement objectives through strategic digital marketing implementation.

End-to-End Campaign Management

From startup launches to always-on campaigns, we provide comprehensive solutions, including media strategy, goal tracking, and creative optimisation.

Trusted by Industry Leaders

Trusted by multinational companies, we meet extensive qualification requirements with proven expertise and precision.

How We Do

We analyse the market, define target audiences, and create a tailored marketing plan.

We launch data-driven ads with AI-powered bidding and A/B testing.

We track performance, refine targeting, and scale high-performing campaigns.

We provide insights, adjust strategies, and stay ahead of industry trends.

How We Do

We analyse the market, define target audiences, and create a tailored marketing plan.

We launch data-driven ads with AI-powered bidding and A/B testing.

We track performance, refine targeting, and scale high-performing campaigns.

We provide insights, adjust strategies, and stay ahead of industry trends.

Read our latest insights

Read our latest projects & insights