B2B social media marketing does not have to be complicated and burdensome for it to aid your brand’s expansion. Take a look at how Veolia Water Technologies is acing it.
Veolia Goes to LinkedIn for APAC Expansion
France-based utility solutions provider Veolia is ramping up its presence in the Asia-Pacific. As part of their plans to connect with the right businesses, organisations and sectors, they leveraged social media marketing strategies. Veolia launched their official LinkedIn page to engage with audiences in the region. It was only a matter of time before Veolia’s brand presence grew exponentially. Within a few months, they were able to gain up to 10,000 followers from an initial of 5,000.
Veolia’s LinkedIn presence also enabled them to make important announcements, highlight milestones of the company, and even launch digital advertising campaigns to promote their mission, vision, and goals. All of these helped the brand interact with the community and key markets in the Asia-Pacific.
Doing B2B Social Media Marketing the Right Way
Knowing the right channels to effectively reach your target markets is key in doing social media marketing the right way. And the same goes for B2B approaches. If you want to know more about the world of B2B marketing, you can read our articles below.
- Top Reasons Why B2B Influencer Marketing is Important
- Bricsys Connects with Audiences in Asia-Pacific through SEM Strategies
- When in Malaysia: Ecommerce, Marketing Myths & Misconceptions You Should Avoid
Or you can also consult professionals from Digital 38. We have a dedicated team of social media marketing specialists, with a solid understanding to guide you in doing B2B marketing strategies the right way.
Contact us today to learn more.
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