In this article, learn what are some of the best SEO practices fit for your Ecommerce business, and how a digital media agency from Singapore can help you get started. 

SEO for Your Ecommerce: Why You Need It?  

In every Ecommerce site, it is important for brands to get more sales. But doing so, you need to make sure that your website is also getting a lot of traffic. And this is why Search Engine Optimisation (SEO) exists.  

SEO is an essential aspect in digital marketing and even in Ecommerce. Always remember that the search engine or search bar happens to be the first stage of a customer’s buying journey.  

In its operational sense, it helps your site, and ultimately your brand, increase its visibility and online presence. By improving your site’s rankings, and placing it on the front page of the internet.  

With millions of people using the internet on a daily basis, websites and brands are fighting for the same eyeballs. With SEO, you can gain a competitive advantage over the rest.    

Read on as we share with you some of the best SEO practices that can help your Ecommerce’s performance. If you’re still unsure about SEO, let us help you.  

Best SEO Practices for Your Ecommerce

1. Selecting the Right Keywords

Keywords are the essence of SEO. These keywords are what links your Ecommerce site to potential buyers. So, it’s important that you choose the right keywords as they will guide you to your target markets. You can select more than one or two keywords for your Ecommerce site’s pages.  

2. Optimise Product Pages

One of the most common mistakes among Ecommerce owners is not optimising their product pages. Brands and businesses should also ensure their website’s pages, particularly those displaying their products, are equipped with SEO tactics.  

Simple steps such as ensuring your product images have Alt Texts can help in optimising the entire product page. And don’t forget to insert your keyword in your Alt Texts.

3. Provide Quality User Experience

Your Ecommerce site should also have the ability to provide quality user experience in order to improve your SEO rankings. And the logic behind this is very simple. Search engine bots prefer crawling over sites with improved user experience to those with subpar standards.  

Aside from making sure your site speed enables your pages to load faster, you can enhance user experience on your Ecommerce site by incorporating subheadings, post visually appealing, and having a mobile-friendly site.  

Partner with SEO Specialists from Digital 38 

SEO strategies do not have to be complicated in order to help your Ecommerce site drive more traffic and conversions. If you want to learn more about SEO, click our previous articles below.  

• Why SEO and SEM Are Important for Your E-commerce?
• Bricsys Connects with Audiences in Asia-Pacific through SEM Strategies
• SEO: Quick Guide to Driving Traffic to Your Ecommerce Site

You can also ask our specialists from Digital 38 if you need expert guidance in doing SEO for your Ecommerce the right way. We are a digital media agency headquartered in Singapore, with over 15 years in experience in digital marketing, social media marketing, and Ecommerce. 

Schedule an appointment with us today.