There are plenty of ecommerce platforms options for you to choose from, you would need to find out the right one that could help you easily manage your business to achieve business goals. In the ecommerce market, Shopify is one of the popular platforms and user-friendly dashboard for entrepreneurs.

To succeed in ecommerce, it’s always great to begin with study consumer behavior including the trending products and services. Develop an online business is not just look at the products, by knowing your competitors in the industry, building an ideal marketing strategy will have the opportunities for business growth. With the understanding that helps businesses brand out the products to catch out consumer’s eyes from your store.

In this list, you’ll see the trending products by the industry on Shopify platforms.

Shopify Trending Products1. Beauty, Cosmetic & Skincare

The demand for the beauty industry has grown in the global market. Carrying a wide variety of beauty products including makeup, skincare, personal care and hair care. In July, we have seen an increase in the keyword “facial mask” that receives 81,000 searches per month. In fact, the category is appealing to a broadening audience including males & females, and different age groups.

2. Fitness & Accessories

The fitness industry is booming, people are getting more fitness and concerned about their body shape and body weight. At the growth of health and fitness, the fitness accessories are in high demand right now like sportswear, resistance band, yoga mat and more. Also, people will connect to wearable devices to enabling the user with multiple training experiences, this makes fitness trends goes further than ever before.

3. Consumer Goods

Due to the current pandemic situation, many people use online grocery services than visit physical stores. FMCG businesses move towards ecommerce, the food and beverage products have rapidly rising sales volume as consumers enjoy the online purchase as being convenient and accessible.